Gordie's Call

A national campaign to prevent alcohol abuse and hazing


The Gordie Center's national Gordie's Call campaign has a clear call-to-action: prevent tragedy by raising awareness on the signs of alcohol overdose and hazing. In support of that call-to-action, the Gordie Center identifies key initiatives that will further the impact of Gordie's story, broaden the outreach of Gordie's Call, and raise the profile of Gordie's Call nationwide. Our current Gordie's Call National Campaign initiatives are:

  • Update the HAZE documentary and facilitator’s guide to incorporate more recent information on hazing and alcohol overdose, ensuring the documentary remains a relevant tool on campuses today.
  • Develop a Gordie Center resources package that can be sent free-of-charge to schools and institutions nationwide. This resources package will introduce Gordie to previously untapped audiences by sharing Gordie’s story and providing samples of the resources available for purchase from the Gordie Center.
  • Create an Outreach Coordinator position to perform in-person outreach with communities, schools, and institutions nationwide. On these site visits, the Outreach Coordinator will facilitate a showing of HAZE and meet with students/administrators to discuss ways to incorporate Gordie's Call into current programming efforts, and increase visibility of Gordie's lifesaving call-to-action.

Thanks to the generous support of our donors, the Gordie Center has already begun implementing initiatives funded by the national campaign (check out our new Student-Athlete BAC card!), but our work is not done. Please help us increase Gordie's message by donating today!

Donate Now

Donations to the Gordie Center support the continuation and enhancement of Gordie Center programs and initiatives at UVA and nationwide. Your gift to the Gordie Center will support and advance program creation, evaluation and distribution, with the ultimate goal of preventing hazardous drinking and hazing and promoting safe and effective bystander intervention at UVA and nationally.

Donations of any size help us reach students with our critical message.  Specific funding opportunities range from $50 (to donate 100 GORDIEcheck/BAC cards for a college, high school, or community group) to $300 (to donate the edited, 36-minute version of the HAZE documentary to a college, high school, or community group) to $10,000 (to produce bystander intervention training video scenarios, and distribute nationally, as part of the Step Up! program).

To make a tax-deductible donation to the Gordie Center by credit card, please visit our donation page. For checks, please use the address below: 

The Gordie Center Fund
University of Virginia
PO Box 800139
Charlottesville, VA 22908

If you would like to donate stocks and bonds, mutual fund shares, or other types of planned gifts, please visit University of Virginia Giving and follow the instructions located there to make those gifts.  To ensure that your donation supports our mission, please designate the Gordie Center as the recipient of those donations.

The Gordie Center for Substance Abuse Prevention is a supported program of the University of Virginia and, as such, is exempt under section 501(c)(3) of the Internal Revenue Code.  Gifts to the Gordie Center at the University of Virginia are considered tax-deductible.

Gordie & Bradley pic